A former magazine editor with a master’s in journalism from Columbia University, I’ve worked in copy and editorial strategy since 2014, most notably leading the copy departments at Aritzia and Everlane. 

As a freelancer, I specialize in crafting meaningful narratives that drive both business growth and brand affinity. I’ve shaped brand voices, steered key messaging, overhauled websites, and shepherded dozens of campaigns from concept to launch. My clients range from start-ups to Fortune 500 companies across e-commerce, retail, real estate, tech, and wellness.